How To Measure Donor Churn And Prioritize Supporters Worth Winning Back

Losing donors is an ongoing challenge for nonprofits, but not every lapsed supporter requires the same approach. A closer look at giving patterns can help organizations identify where to focus their retention efforts.
How To Keep Year-End Donors Engaged After Their First Gift

What happens after a year-end gift can shape whether a donor gives again. Discover how thoughtful follow-up can keep new supporters connected beyond the holiday campaign.
How To Build A Stronger Year-End Fundraising Campaign In 2026

A strong year-end fundraising campaign starts well before December. Learn how to segment donors, coordinate channels, strengthen appeals, create urgency and build better stewardship into your end-of-year 2026 strategy.
The Donor-Retention Detail Many Nonprofits Overlook

Recurring supporters give nonprofits greater stability, but routine acknowledgments may not be enough to sustain their loyalty. Fundraising leaders say a more intentional approach can turn dependable contributors into deeply connected, long-term advocates.