How To Measure Donor Churn And Prioritize Supporters Worth Winning Back
Losing donors is an ongoing challenge for nonprofits, but not every lapsed supporter requires the same approach. A closer look at giving patterns can help organizations identify where to focus their retention efforts.
How To Keep Year-End Donors Engaged After Their First Gift
What happens after a year-end gift can shape whether a donor gives again. Discover how thoughtful follow-up can keep new supporters connected beyond the holiday campaign.
Stronger Donor Relationships Start With Trust, Not Transactions
Nonprofits can improve donor retention by moving beyond repeated funding requests and building deeper relationships rooted in transparency, shared purpose, meaningful communication and authentic engagement.